{"id":1743,"date":"2021-09-05T09:15:53","date_gmt":"2021-09-05T01:15:53","guid":{"rendered":"https:\/\/shawnjosiah.com\/?p=1743"},"modified":"2021-09-05T09:15:53","modified_gmt":"2021-09-05T01:15:53","slug":"email-campaign-mistakes-that-are-seriously-losing-you-subscribers","status":"publish","type":"post","link":"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/","title":{"rendered":"Email Campaign Mistakes That Are Seriously Losing You Subscribers!"},"content":{"rendered":"
\n

Email Campaign Mistakes That Are Seriously Losing You Subscribers!
<\/h2><\/div><\/div><\/div>

Now that you have successfully built your email list<\/a>, the next goal that you should achieve is how to keep them engaged. Your email campaign should not be boring and spammy. Otherwise, you are always at risk of losing your subscribers. <\/p>

There is no default formula as to what the best email campaign is. There are a lot of factors to consider - starting from your niche and your target audience. However, there are similar mistakes that first time email marketers make. Read on and maybe you could spot at least one that you *might* be making:<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Not Segmenting Your Audience
<\/h2><\/div><\/div><\/div>

Your audience and subscribers have different demography and interests. Segmentation is important because you have to identify their exact wants and thoughts about your product. Your subscribers may have different reasons as to why they signed up to your list. Satisfy that curiosity by crafting an email campaign that is best suited for a certain group from your list.
<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Not Welcoming Your New Subscribers
<\/h2><\/div><\/div><\/div>

Your new subscribers may still be at loss about what you can offer for them. An effective email campaign does not neglect new subscribers. Make them feel that they made the best decision subscribing to your list. Outline the benefits they would get and some product promotions just for them. Besides, make the most out of this welcome message<\/a> because it has a higher chance of being opened, clicked, and being transacted on.
<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Lack of Call-To-Action Messages
<\/h2><\/div><\/div><\/div>

You are sending promotional items because you think your subscribers need it. Add a call-to-action message at the end of your email, highlighting their interests related to your product or service. However, don\u2019t spam your subscribers with tons of call-to-action messages to your different products in a single mail. It will look like a spam and your email campaign has a high chance of failing.
<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Content Is Not Mobile-Optimized
<\/h2><\/div><\/div><\/div>

Most people are on their phones. An email campaign is also usually viewed on phones. If your email is not properly optimized<\/a>, then your subscribers would not even dare read it. If it goes like this to every email campaign you send, then your subscriber will most likely hit that unsubscribe link.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Your Email Campaign Is Overcrowded
<\/h2><\/div><\/div><\/div>

Avoid putting lots of images that take forever to load in your emails. Content with too much designs and without a constant style to identify your brand makes it even worse. It can turn off readers because the ideas are too cluttered. Your purpose and message won\u2019t be delivered. Your products or services, however good they are, will not sell well. 
<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

Final Thoughts
<\/h2><\/div><\/div><\/div>

Email marketing has the highest ROI among other marketing strategies. To avoid these mistakes, make sure that you review, proofread, and edit your email campaign before sending it out to your target subscribers list. Create content and newsletters that are also appropriate to your target group. Your goal is to sell your products or services and this can certainly be achieved by an almost-perfect email campaign!
<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

An email will bring you paying clients. Get to know these email campaign mistakes that you should avoid right away!<\/p>\n","protected":false},"author":1,"featured_media":1746,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[7,4],"tags":[],"yoast_head":"\nEmail Campaign Mistakes That Are Seriously Losing You Subscribers! - Shawn Josiah<\/title>\n<meta name=\"description\" content=\"An email will bring you paying clients. Get to know these email campaign mistakes that you should avoid right away!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Email Campaign Mistakes That Are Seriously Losing You Subscribers! - Shawn Josiah\" \/>\n<meta property=\"og:description\" content=\"An email will bring you paying clients. Get to know these email campaign mistakes that you should avoid right away!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/\" \/>\n<meta property=\"og:site_name\" content=\"Shawn Josiah\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-05T01:15:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/shawnjosiah.com\/shawnjosiah\/shawnjosiah\/wp-content\/uploads\/2021\/09\/bulletin-board-3233653_640.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"396\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shawn Josiah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/#website\",\"url\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/\",\"name\":\"Shawn Josiah\",\"description\":\"The 8-Figure Side Hustler\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-content\/uploads\/2021\/09\/bulletin-board-3233653_640.jpg\",\"contentUrl\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-content\/uploads\/2021\/09\/bulletin-board-3233653_640.jpg\",\"width\":640,\"height\":396,\"caption\":\"Email Campaign Mistakes That Are Seriously Losing You Subscribers\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#webpage\",\"url\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/\",\"name\":\"Email Campaign Mistakes That Are Seriously Losing You Subscribers! - Shawn Josiah\",\"isPartOf\":{\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#primaryimage\"},\"datePublished\":\"2021-09-05T01:15:53+00:00\",\"dateModified\":\"2021-09-05T01:15:53+00:00\",\"author\":{\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/#\/schema\/person\/5efbeac2c1431a795845da0b1004d12d\"},\"description\":\"An email will bring you paying clients. Get to know these email campaign mistakes that you should avoid right away!\",\"breadcrumb\":{\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Email Campaign Mistakes That Are Seriously Losing You Subscribers!\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/#\/schema\/person\/5efbeac2c1431a795845da0b1004d12d\",\"name\":\"Shawn Josiah\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3294c530523cb5a3ab854bf1794b769f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3294c530523cb5a3ab854bf1794b769f?s=96&d=mm&r=g\",\"caption\":\"Shawn Josiah\"},\"sameAs\":[\"https:\/\/shawnjosiah.com\/shawnjosiah\"],\"url\":\"https:\/\/shawnjosiah.com\/shawnjosiah\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Email Campaign Mistakes That Are Seriously Losing You Subscribers! - Shawn Josiah","description":"An email will bring you paying clients. Get to know these email campaign mistakes that you should avoid right away!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/","og_locale":"en_US","og_type":"article","og_title":"Email Campaign Mistakes That Are Seriously Losing You Subscribers! - Shawn Josiah","og_description":"An email will bring you paying clients. Get to know these email campaign mistakes that you should avoid right away!","og_url":"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/","og_site_name":"Shawn Josiah","article_published_time":"2021-09-05T01:15:53+00:00","og_image":[{"width":640,"height":396,"url":"https:\/\/shawnjosiah.com\/shawnjosiah\/shawnjosiah\/wp-content\/uploads\/2021\/09\/bulletin-board-3233653_640.jpg","path":"\/home3\/shawnjosiah\/public_html\/shawnjosiah\/wp-content\/uploads\/2021\/09\/bulletin-board-3233653_640.jpg","size":"full","id":1746,"alt":"Email Campaign Mistakes That Are Seriously Losing You Subscribers","pixels":253440,"type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"Shawn Josiah","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/#website","url":"https:\/\/shawnjosiah.com\/shawnjosiah\/","name":"Shawn Josiah","description":"The 8-Figure Side Hustler","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/shawnjosiah.com\/shawnjosiah\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#primaryimage","inLanguage":"en-US","url":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-content\/uploads\/2021\/09\/bulletin-board-3233653_640.jpg","contentUrl":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-content\/uploads\/2021\/09\/bulletin-board-3233653_640.jpg","width":640,"height":396,"caption":"Email Campaign Mistakes That Are Seriously Losing You Subscribers"},{"@type":"WebPage","@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#webpage","url":"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/","name":"Email Campaign Mistakes That Are Seriously Losing You Subscribers! - Shawn Josiah","isPartOf":{"@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/#website"},"primaryImageOfPage":{"@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#primaryimage"},"datePublished":"2021-09-05T01:15:53+00:00","dateModified":"2021-09-05T01:15:53+00:00","author":{"@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/#\/schema\/person\/5efbeac2c1431a795845da0b1004d12d"},"description":"An email will bring you paying clients. Get to know these email campaign mistakes that you should avoid right away!","breadcrumb":{"@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/email-campaign-mistakes-that-are-seriously-losing-you-subscribers\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/shawnjosiah.com\/shawnjosiah\/"},{"@type":"ListItem","position":2,"name":"Email Campaign Mistakes That Are Seriously Losing You Subscribers!"}]},{"@type":"Person","@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/#\/schema\/person\/5efbeac2c1431a795845da0b1004d12d","name":"Shawn Josiah","image":{"@type":"ImageObject","@id":"https:\/\/shawnjosiah.com\/shawnjosiah\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/3294c530523cb5a3ab854bf1794b769f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3294c530523cb5a3ab854bf1794b769f?s=96&d=mm&r=g","caption":"Shawn Josiah"},"sameAs":["https:\/\/shawnjosiah.com\/shawnjosiah"],"url":"https:\/\/shawnjosiah.com\/shawnjosiah\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/posts\/1743"}],"collection":[{"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/comments?post=1743"}],"version-history":[{"count":3,"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/posts\/1743\/revisions"}],"predecessor-version":[{"id":1747,"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/posts\/1743\/revisions\/1747"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/media\/1746"}],"wp:attachment":[{"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/media?parent=1743"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/categories?post=1743"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/shawnjosiah.com\/shawnjosiah\/wp-json\/wp\/v2\/tags?post=1743"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}